In 2020 Facebook started rolling out the Facebook Lead Ads Center to help small businesses who don’t have a CRM, to manage leads from within Facebook. Any new lead that is generated via one of your Facebook lead ad campaigns will appear in the Lead Ad center as a Raw Lead. Selecting a lead will… Continue reading Managing Leads using the Facebook Lead Ads Center
How to Setup Facebook Lead Ads Email Notifications
It’s hard to believe Facebook doesn’t send Facebook lead ads email notifications whenever a new lead is generated. After all, studies have shown that responding to new leads as quickly as possible significantly improve sales conversion rates. If you’re not responding to Facebook leads within an hour, then conversions from lead to sale can suffer… Continue reading How to Setup Facebook Lead Ads Email Notifications
How to Create Your First Facebook Lead Ad Campaign
If you haven’t created a Facebook Lead ad before, it may feel a little daunting. In this tutorial, I’ll walking you through how to create your first lead ad campaign. I’m going to assume you already have a Facebook Business Page and Ad Account setup for your business, and we’re going to be using the… Continue reading How to Create Your First Facebook Lead Ad Campaign
Using Video Testimonials For Better Facebook Ad Results
With commerce moving more online and companies wanting to stay competitive, advertisers need to up their game when it comes to ad content. One effective way to do this is by using customer video testimonials as part of you Facebook lead ad campaigns. Video is now the most popular format on social media. Featuring one of your… Continue reading Using Video Testimonials For Better Facebook Ad Results
Mailchimp Facebook Conversion API Tracking
Since the release of iOS 14 and its impact on how Facebook receives and processes conversion, Facebook has been recommending the use of its Conversion API for tracking conversions as opposed to relying on the Facebook Pixel. This article will show you how to send a Facebook Conversion API event (such as Lead or Purchase)… Continue reading Mailchimp Facebook Conversion API Tracking
How to Connect Facebook Lead Ads to Google Sheets
With our Google Sheets integration, you can send Facebook leads to a Google Sheet. This means that every time your Facebook lead ad campaign generates a new lead, the lead along with any data from the lead form, will be added as a row in your spreadsheet. Checkout the video below or keep scrolling for… Continue reading How to Connect Facebook Lead Ads to Google Sheets
LeadSync vs Zapier for Facebook Lead Ad Notifications
Why would you choose LeadSync vs Zapier for Facebook lead ad notifications and Mailchimp Integration? It’s a fair enough questions. Zapier’s a great service with thousands of integrations, which is awesome if you need 1000’s of integrations, but most businesses don’t. Here are the main reasons why you might choose LeadSync as an alternative to… Continue reading LeadSync vs Zapier for Facebook Lead Ad Notifications
Generating Home Loan Leads via Instagram Lead Ads
While browsing my Instagram feed recently, I came across a lead ad advertising a home loan from Macquarie Bank. Given that the lead ad format still seems to be underutilized by many businesses, I thought I’d record the experience to highlight how powerful lead ads are. Here’s a quick 40 second video illustrating how lead… Continue reading Generating Home Loan Leads via Instagram Lead Ads
10 Secrets to Targeting The Rich via Facebook & Instagram Ads
The other day I was chatting to one of our LeadSync customers, she was trying to target high net-worth individuals with one of her Facebook ad campaigns. High net-worth individuals is really just a fancy way of saying “rich people”; the folks with the means to purchase high cost products or services like real estate… Continue reading 10 Secrets to Targeting The Rich via Facebook & Instagram Ads
Sending Facebook Leads to Campaigner Lists
Campaigner is a marketing automation tool that for sending email and SMS campaigns. It has a powerful WYSIWYG workflow editor and is reasonably priced compared to other similar tools. Campaigner integrates with Shopify and Magento which also makes it a powerful tool for ecommerce campaigns. If you’re using Facebook lead ads for lead generations and… Continue reading Sending Facebook Leads to Campaigner Lists
