We often get asked about SMS notifications for Facebook Lead Ads, and whilst we (currently) don’t natively have this functionality (yet), there is a way to set it up. Here’s how to set up SMS notifications using LeadSync and an Email to SMS service:
The other day I was chatting (via email) to one of our LeadSync customers, she’s trying to target high net-worth individuals with her campaigns. It occurred to me that this is something I’ve done regularly when running Facebook Ad campaigns for clients, and something many B2B businesses struggle with.
Often advertisers will try targeting people based on their occupation: CEO’s, CMO’s, Founders, to name just a few examples.
This is fine, in theory, however, we’re relying on people having entered their profession into the Work and Education section of their Facebook profile. Not only that, we’re relying on them keeping it up to date.
If you’re not receiving Facebook Lead ad notifications from us via email or they’re not being added into your CRM/Email platform, here’s how to diagnose the issue using Facebooks own Lead Ad Testing Tool.
Following is a guest post from Sixth City online marketing agency CEO, John Sammon.
Advertising on Facebook can be a tremendous asset for a business. As a digital marketing agency, Sixth City Marketing has worked with many clients to help them improve their sales by generating leads via Facebook ads.
One of the best ways to get a response within the paid Facebook platform is by using a specific type of ad called a lead generation ad.
With all the hoo haa around Facebook privacy, halfway through last year, they quietly announced the Info and Ads section for Pages. Now when you view a Facebook Page, the Info and Ads menu item shows up to the bottom left of the Page menu items, like so…
So, we made this great post highlighting 4 creative ways that realtors were using Facebook lead ads, but, we realized, some people may not know where to start when it comes to Facebook lead ads. What good is a top 4 list if you don’t even know how to set up a Facebook ad? So, today, we’re going to go back to the basics. Here’s exactly how to create compelling lead ads on Facebook that act as a prospect magnet.
We all pour a ton of resources into capturing leads. Think about how many resources you put forward into dragging these leads into your funnel. You have a marketing team that works diligently to deliver critical content. At the same time, you’re probably utilizing some SaaS, outside services, and a portion of sales towards lead capture. So, why is it that we drop-the-ball on all of those leads? In fact, according to Forbes, we lose out to 71% (on average) of all of those juicy leads.
As a realtor, leads are your bread-and-butter. Whether you’re pumping time into inbound marketing, outbound marketing, social media strategies, or influencers, you’re end goal is shoving prospects through your funnel.
But, getting leads has always involved a certain level of friction between you and your customer. When they viewed that killer content that you created, and you drove them to your perfectly designed landing page, there was that moment of hesitation when it came time to input their personal details.
Praise the Facebook Ads peeps, dynamic UTM tracking is back. This means you don’t have to add unique tracking codes to each of your ads (you add tracking codes right?).
You can find the tracking options when you’re creating an ad under the Build a URL Parameter link.
This has been a highly requested feature for a long time, and finally glad to announce the release of “Teammates” (BETA).
If you have a Marketer or Agency (Unlimited) account, you now have the option to invite teammates to your LeadSync account so that they can work with your connections and lists.
There are two access options when inviting someone:
Teammates can then sign in using the email address you invited them via. Your teammates will always have to login here.
It’s early days for this feature so if you do have any issues please contact support once you’ve logged in.
