When it comes to creating images for Facebook and Instagram ads, those of us who are more left-brain than right-brain tend to struggle. This is why good graphic designers are worth their salt; they have a trained eye for creative composition and know how to use tools like Adobe Photoshop and Illustrator.
Category: Facebook Ads
Here at LeadSync, we’ve seen a quite a few Facebook success stories with Lead ads, used to generate test drives for new cars as well as car sales for used cars. If you’re in the automotive industry and using Facebook Ads, you know what a powerful tool it is for generating leads. But it’s always […]
If you’re anything like I was when I first started out creating Facebook ads campaigns, you’re probably overwhelmed by the massive array of targeting options available. Truth be told, I still get overwhelmed, which is why I created this Facebook Audience Targeting Guide. Download the full PDF guide here. Back in 2015, I was a […]
If you haven’t created a Facebook Lead ad campaign before, it may feel a little daunting. In this tutorial, I’ll walking you through how to create your first lead ad campaign. I’m going to assume you already have a Facebook Business Page and Ad Account setup for your business, and we’re going to be using […]
If you’re over the age of 35 and haven’t lived with a smartphone your entire adult life, you know how frustrating it can be trying to fill in forms with an itty bitty keyboard and two fat thumbs. The beauty of Facebook Lead Ads is in the pre-filling of form data, after someone clicks on […]
Recently, while running a Facebook Ad campaign optimised for traffic, I noticed the campaign was generating clicks at a reasonably low Cost Per Click. Awesome Start! Or so I thought… Digging deeper into the result, I broke the Facebook ads report down by Placement to see which placements were contributing the clicks. Low and behold, […]
If you need a place to find potential customers for your new or used car dealership, you’ve probably already thought about and maybe even discounted using Facebook lead ads. If you have discounted using Facebook lead ads, you may want to give it a second look. That’s because Facebook’s most potent marketing weapon is one […]
Facebook Lead ads are one of the most powerful ways of generating leads from people on mobile devices that I’ve come across in my 20 years of working in the online space. If you’re not familiar with the basics of how they work and why they’re so powerful, here’s a quick video I created around […]
Personal Trainers, Gyms, Bootcamps and Fitness Instructors are using using Facebook Lead ads to help generate enquiries for their businesses, big or small. Below are 10 recent examples of Facebook Lead ads from some of the larger fitness franchises in the US and Australia. The ads were captured as of March 2020, but you can […]
The #2 metric you should be tracking as part of your Facebook Lead Ad campaigns is Cost Per Lead. From your Facebook Ads manager account it should be pretty easy to find. The default report for Lead Ad campaigns includes a column called Cost per Result. In this column you should see your cost “Per […]