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Facebook Ads

Using Customer Testimonial Videos for Facebook Lead Ads

With commerce moving more online and companies wanting to stay competitive, advertisers need to up their game when it comes to ad content. One effective way to do this is by using customer video testimonials as part of you Facebook lead ad campaigns. Video is now the most popular format on social media. Featuring one of your […]

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Facebook Ads

How to Create Your First Facebook Lead Ad Campaign

If you haven’t created a Facebook Lead ad campaign before, it may feel a little daunting. In this tutorial, I’ll walking you through how to create your first lead ad campaign. I’m going to assume you already have a Facebook Business Page and Ad Account setup for your business, and we’re going to be using […]

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Facebook Ads

The Easy Way to Create Facebook & Instagram Ads with Canva

When it comes to creating images for Facebook and Instagram ads, those of us who are more left-brain than right-brain tend to struggle. This is why good graphic designers are worth their salt; they have a trained eye for creative composition and know how to use tools like Adobe Photoshop and Illustrator.

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Facebook Ads

3 Facebook Success Stories from the Automotive Industry

Here at LeadSync, we’ve seen a quite a few Facebook success stories with Lead ads, used to generate test drives for new cars as well as car sales for used cars. If you’re in the automotive industry and using Facebook Ads, you know what a powerful tool it is for generating leads. But it’s always […]

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Facebook Ads

The Complete Facebook Ads Targeting Guide

If you’re anything like I was when I first started out creating Facebook ads campaigns, you’re probably overwhelmed by the massive array of targeting options available. Truth be told, I still get overwhelmed, which is why I created this Facebook Audience Targeting Guide. Download the full PDF guide here. Back in 2015, I was a […]

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Facebook Ads

What Facebook Lead Ad Fields can be Prefilled?

The beauty of Facebook Lead Ads is in the pre-filling of form data, after someone clicks on your lead ad. It’s the only advertising network in the world that has such a high level of detail about it’s users and this data can be used to prefill lead form data so people can more easily […]

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Facebook Ads

Beware the Facebook Audience Network in Traffic Campaigns

Recently, while running a Facebook Ad campaign optimised for traffic, I noticed the campaign was generating clicks at a reasonably low Cost Per Click. Awesome Start! Or so I thought… Digging deeper into the result, I broke the Facebook ads report down by Placement to see which placements were contributing the clicks. Low and behold, […]

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Facebook Ads

The Facebook Car Sales Lead Generation Guide for 2020

If you need a place to find potential customers for your new or used car dealership, you’ve probably already thought about and maybe even discounted using Facebook lead ads. If you have discounted using Facebook lead ads, you may want to give it a second look. That’s because Facebook’s most potent marketing weapon is one […]

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Facebook Ads

How Facebook Lead Ads Work & Why They’re so Powerful

Facebook Lead ads are one of the most powerful ways of generating leads from people on mobile devices that I’ve come across in my 20 years of working in the online space. If you’re not familiar with the basics of how they work and why they’re so powerful, here’s a quick video I created around […]

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Facebook Ads

10 Facebook Lead Gen Ad Examples for Fitness Businesses

Personal Trainers, Gyms, Bootcamps and Fitness Instructors are using using Facebook Lead ads to help generate enquiries for their businesses, big or small. Below are 10 recent examples of Facebook Lead ads from some of the larger fitness franchises in the US and Australia. The ads were captured as of March 2020, but you can […]