Category: Facebook Ads

Check out our articles on how to run and optimise your Facebook ad campaigns for the best return on ad spend.

How to Optimize Facebook Lead Ads for Higher Quality Leads

If you’re generating hundreds of leads from Facebook but barely converting any into paying customers, you’re not alone. The harsh reality of Facebook lead generation is that 80% of new leads never become customers, despite the significant ad spend invested in attracting them. This problem isn’t just about numbers. When you (or your sales team)… Continue reading How to Optimize Facebook Lead Ads for Higher Quality Leads

Do I Need to Implement the Facebook Pixel if I’m Using Meta Lead Ads?

If you’re running Meta (formerly Facebook) Lead Ads and wondering whether you still need to set up the Facebook Pixel on your website, you’re not alone. This is a common questions we hear from LeadSync users. What is the Facebook Pixel, Anyway? The Facebook Pixel is a snippet of code you add to your website… Continue reading Do I Need to Implement the Facebook Pixel if I’m Using Meta Lead Ads?

How to Fix the “Ad Set May Get Zero Leads” Error on Facebook Ads

Are you seeing the Campaign’s ad set may get zero Leads when setting up a Facebook lead campaign? We’ll explore a few core reasons why you might be seeing this and how to fix it. Discover how to adjust your budget, bids, and audience to improve your ad performance. 3 Quick Takeaways Understanding the “Ad… Continue reading How to Fix the “Ad Set May Get Zero Leads” Error on Facebook Ads

The Easy Way to Create Facebook & Instagram Ad templates with Canva

Struggling to create eye-catching Facebook ads? Canva Facebook ad templates make it easy. This guide will walk you through choosing and customizing templates to design professional ads quickly, even with no design skills. Key Takeaways Discover the Best Canva Facebook Ad Templates Canva offers a treasure trove of templates tailored specifically for Facebook ads, designed… Continue reading The Easy Way to Create Facebook & Instagram Ad templates with Canva

11 ways to improve your Facebook Lead Ad campaign performance

Are you struggling to generate positive ROI with your Facebook Lead Ads? You’re not alone. On the odd occasion when a LeadSync customer cancels an account (I know, hard to believe right?), we ask them why. Of the folks who respond, 50% say that they’re no longer using Lead Ads on Facebook because they’re not… Continue reading 11 ways to improve your Facebook Lead Ad campaign performance

What Are Meta Instant forms and Facebook Lead Ads?

What are Facebook Lead Ads

Wondering how to effectively capture leads on Facebook? What are Facebook Lead Ads? This innovative ad format allows businesses to gather contact information from interested users directly on the platform, eliminating the need for a separate landing page. In this article, we’ll dive into what Facebook Lead Ads are, how they work, and why they’re… Continue reading What Are Meta Instant forms and Facebook Lead Ads?

Tracking Facebook Ads Traffic in Google Analytics 4: Best Practices

This guide covers setup and analysis, including tracking Facebook ads in Google Analytics 4, so you can effectively monitor ad performance and gain valuable insights. Additionally, we will discuss tracking Facebook ads in Google Analytics 4 to ensure you maximize your advertising efforts. By implementing tracking Facebook ads in Google Analytics 4, you’ll be better… Continue reading Tracking Facebook Ads Traffic in Google Analytics 4: Best Practices

How to Target Rich Audiences via Facebook & Instagram Ads

Recently I was chatting with a client about her Facebook lead ad campaigns. She was trying to target high net-worth individuals via Meta Lead Ads, to generate new clients for her real estate business. High net-worth individuals is really just a fancy way of saying “rich people”; the folks with the means to purchase high… Continue reading How to Target Rich Audiences via Facebook & Instagram Ads

Using Facebook Ads Geotargeting to Generate Higher Quality Leads

Are you struggling to generate high-quality leads through your Facebook ad campaigns? Using Facebook ads geotargeting for generating higher quality leads is a powerful strategy. By targeting specific geographic areas, you can ensure your ads reach the right audience, leading to better engagement and higher conversions. In this article, we’ll explore how you can leverage… Continue reading Using Facebook Ads Geotargeting to Generate Higher Quality Leads