How to Connect Facebook Leads with SharpSpring

Introduction to SharpSpring and the Benefits of Using LeadSync

SharpSpring is a robust, all-in-one customer relationship management (CRM) and marketing automation platform designed for businesses looking to streamline their sales and marketing processes. Known for its versatility and affordability, SharpSpring offers tools that help manage leads, create automated marketing workflows, and nurture prospects through the sales funnel. It’s particularly popular among small to medium-sized businesses that need advanced marketing automation but want to avoid the steep costs of other CRM platforms.

Integrating Facebook lead ads with SharpSpring via LeadSync allows you to automatically sync your Facebook leads into your CRM, reducing the need for manual entry and enabling faster follow-up. This seamless connection ensures that your leads are captured instantly, enabling your sales team to respond promptly, which can significantly increase conversion rates. By using LeadSync, businesses can focus more on nurturing their leads rather than spending time on manual data entry.

Benefits of using LeadSync to send leads to SharpSpring include

• Automated Lead Delivery: Instantly capture and sync leads from Facebook lead ads into SharpSpring without any manual effort.
• Faster Lead Response: Prompt lead delivery enables quicker follow-up, helping to increase the chances of conversion.
• Streamlined Processes: Simplify the lead management process by connecting Facebook ads directly to your CRM system.
• Improved Efficiency: Reduce human error in data entry and free up time for your team to focus on closing deals.
• Cost-effective Integration: With LeadSync, you avoid complex and expensive integrations, making it an affordable solution for lead management.

Adding a SharpSpring Connection to LeadSync

Log-in to your SharpSpring account:

Click on the Settings icon at the bottom left corner:

In Settings, scroll all the way down and look for SharpSpring API and click on API Settings:

Copy both Account ID and Secret Key API and paste on Notepad or TextEdit software

Login to LeadSync and go to the Connections section and click the Add connection button.

From the Connection drop down, select SharpSpring. Copy/paste your saved Sharpspring Ad ID(Account ID) and Secret Key API in the appropriate box

Use a Connection Name such as SharpSpring.  Select the list you made in your SharpSpring account that you wish to add Meta leads to.

Click on Update Connection.

Pairing a Meta Lead Form with a SharpSpring Connection

Go to the Lead Forms section and click Add Facebook Lead Form.

Select your Facebook Business Page, the active Lead form you’re using in your ads (important) and the SharpSpring connection you just created.

Map the fields from your Facebook form to your SharpSpring fields.

Click Update Notification to finish pairing your lead form to SharpSpring.

Testing your SharpSpring Lead Ad Connection

To create a test lead to send to SharpSpring, follow our guide on how to create a test lead.

Frequently Asked Questions

What is SharpSpring, and how does it help my business?

SharpSpring is a CRM and marketing automation platform that helps businesses manage their sales, leads, and marketing campaigns. It offers tools to automate repetitive tasks, track customer interactions, and nurture prospects, improving overall efficiency and lead-to-customer conversion rates.

Why should I use LeadSync to connect Facebook leads to SharpSpring?

LeadSync simplifies the process of syncing leads from Facebook lead ads directly to SharpSpring, automating lead capture and delivery. This means no manual data entry, faster follow-up times, and more efficient lead management.

How does the integration between Facebook lead ads and SharpSpring via LeadSync work?

Once you set up the integration, LeadSync captures leads from your Facebook lead ads and automatically sends them to SharpSpring in real-time. This ensures your leads are immediately available for follow-up in your CRM.

Will using LeadSync improve my lead conversion rates?

Yes, using LeadSync can help improve conversion rates by ensuring that leads are captured and followed up on promptly. Faster response times often lead to higher conversion rates, as interested leads are more likely to engage with your sales team when contacted quickly.

Is the integration difficult to set up?

No, integrating Facebook lead ads with SharpSpring via LeadSync is straightforward. LeadSync provides simple step-by-step instructions, and the setup process typically takes just a few minutes.