How to Send Facebook Leads to Vertical Response with LeadSync

Your Facebook lead ads generate dozens of new contacts every week, but they’re sitting isolated in your Facebook account—not in the email marketing platform where you can actually nurture them. LeadSync solves this by automatically syncing your Facebook leads directly to Vertical Response, the straightforward email marketing platform trusted by small businesses and agencies. Within seconds of a prospect filling out your form, they land in your Vertical Response contact list, ready to receive your welcome sequence, nurture campaigns, and promotional offers.

Quick Start: Facebook Leads to Vertical Response in 5 Steps

• Log in to LeadSync and select Vertical Response as your destination
• Authorize your Vertical Response account with a single OAuth click (no API keys to copy)
• Choose which Vertical Response contact list receives your leads
• Connect your Facebook lead form and authorize Facebook access
• Map your contact fields (email required, plus name, phone, and custom fields)

Why Sync Facebook Leads to Vertical Response?

• Works with standard and custom fields. Email and name sync by default; add phone, company, custom contact fields, or any standard Vertical Response field to capture richer prospect data.
• OAuth connection stays active without re-authentication. Authorize once, and LeadSync maintains the connection automatically—no need to regenerate API keys or re-authenticate monthly.
• Leads arrive in seconds. Your Facebook lead ads submission takes 2–5 seconds to appear in your Vertical Response list, so your team can respond fast.
• Works with all major lead sources. Sync leads from Facebook, Google, LinkedIn, and TikTok ads into the same Vertical Response list—one central hub for all your ad-generated contacts.
• Flat-rate pricing with no per-lead charges. LeadSync costs the same whether you send 10 leads or 10,000 each month—no hidden integration fees, no Zapier middleman required.
• Start your free trial instantly. Try LeadSync for 14 days at no cost, no credit card needed, and test the integration with real Facebook leads before committing.

Step-by-Step: Connect Facebook Leads to Vertical Response

Step 1: Log in to LeadSync and Add a New Connection

Open LeadSync and navigate to your integrations dashboard. Click Add Connection and search for Vertical Response in the destination list. LeadSync displays all supported email marketing, CRM, and SMS platforms—Vertical Response appears alongside Constant Contact, Klaviyo, ActiveCampaign, and others. Select it to begin setup.

Step 2: Authorize Your Vertical Response Account

Click Connect to Vertical Response and you’ll be redirected to Vertical Response’s OAuth login page. Enter your Vertical Response credentials (email and password) and authorize LeadSync to access your account. This OAuth connection is secure—you never share your password with LeadSync, and you can revoke access anytime from your Vertical Response account settings. Once authorized, LeadSync returns you to the setup wizard.

Step 3: Select Your Contact List

LeadSync retrieves all your Vertical Response contact lists from your account. Select the list where you want Facebook leads to land—for example, Facebook Lead Ads or Q1 2026 Campaign. If you need to send leads to different lists based on which Facebook form they filled out, you can create multiple connections, each pointing to a different list. Most teams use a single “All Facebook Leads” list and organize contacts with tags or segments inside Vertical Response.

Step 4: Set Up Your Facebook Lead Form Connection

Next, connect your Facebook lead form as the source. Click Add Source and select Facebook. You’ll be redirected to Facebook’s login page to authorize LeadSync. Approve the connection, and LeadSync displays all your Facebook lead ads and lead forms. Select the specific form you want to sync—for example, “Free Consultation Request” or “Webinar Signup.” You can connect multiple Facebook forms to the same Vertical Response list, or create separate connections for different lists.

Step 5: Map Your Fields

Now match your Facebook form fields to Vertical Response contact fields. LeadSync auto-detects common fields like email, first name, and last name. Email is required—every lead must have an email address to sync. Map additional fields that your Facebook form captures: phone number, company name, job title, product interest, or custom fields specific to your business. LeadSync shows which fields are custom versus standard Vertical Response fields, so you know exactly where each piece of data lands in your contact record.

Step 6: Test with a Lead

Before going live, test the connection by submitting a test lead through your Facebook form (or asking a colleague to fill it out). Check your Vertical Response contact list within 30 seconds—the test lead should appear with all mapped fields populated correctly. Verify that email, name, phone, and any custom fields are in the right places. If everything looks good, your integration is live and will automatically sync all future Facebook leads to Vertical Response.

Customizing Your Vertical Response Integration

After the initial setup, you have several options to refine how leads flow into Vertical Response.

Capture custom fields. If your Facebook form includes custom questions—like “How many employees?” or “Budget range?”—map them to Vertical Response custom contact fields. This enriches your contact data and allows you to segment your list by demographics, interest level, or budget in your email campaigns.

Set up autoresponders in Vertical Response. Once leads are in your contact list, create an automation sequence in Vertical Response: send a welcome email immediately after signup, follow up with a product demo link after 2 days, and nurture with weekly tips. LeadSync handles the sync; Vertical Response handles the email sequences. This keeps your setup simple and leverages Vertical Response’s native automation.

Organize leads with tags and segments. Use Vertical Response’s tagging system to mark leads by source (“Facebook Ads”), campaign (“Webinar Q1”), or interest (“Enterprise Plan”). Then segment your email campaigns to send relevant messages to each group—for example, enterprise prospects get a different offer than SMB leads, even though they’re all in the same contact list.

Monitor sync status. LeadSync’s dashboard shows you real-time stats: total leads synced, sync failures (if any), and last sync time. If a lead fails to sync—usually because email was missing—you’ll see a retry log and can correct the issue without losing any data.

Go Beyond Vertical Response: Multi-Channel Lead Routing with LeadSync

Vertical Response is one destination among many. LeadSync lets you send the same Facebook leads to multiple tools simultaneously, so no lead is siloed in one platform. Route your Facebook ads to email, SMS, Slack, Google Sheets, or a CRM—or combine them for maximum coverage.

• Email alerts: Receive instant email notifications when a new lead submits your form, plus a quick summary of their details. Read our guide on how to set up Facebook lead ads email notifications.
• Slack notifications: Post each new lead to a dedicated Slack channel so your sales team sees prospects in real-time while they’re checking messages. Learn how to sync Facebook leads to Slack.
• Google Sheets: Append every lead to a shared Google Sheet for quick reporting, team collaboration, and custom analysis. See our guide on syncing Facebook lead ads to Google Sheets.
• SMS messages: Send an immediate SMS to new leads with a special offer or call-to-action, complementing your email sequence in Vertical Response. Check out Facebook lead ads SMS notifications.

Related Integration Guides

Looking for a different destination for your Facebook leads? These integration guides walk you through setup step by step:

• How to Send Facebook Leads to Iterable
• How to Send Facebook Leads to Moosend
• How to Send Facebook Leads to Campaigner
• How to Send Facebook Leads to Customer.io
• How to Send Facebook Leads to Mailvio

Frequently Asked Questions

How fast do leads sync from Facebook to Vertical Response?

Most leads appear in Vertical Response within 2–5 seconds of form submission. Occasionally, during heavy traffic, it may take up to 30 seconds. LeadSync batches and queues leads to ensure zero data loss, so even if there’s a brief delay, every lead is captured and synced in order.

Do I need to re-authorize Vertical Response after setup?

No. LeadSync uses OAuth tokens that refresh automatically. You authorize once, and the connection stays active indefinitely. If you change your Vertical Response password, LeadSync continues working—the token is independent of your password. You only need to re-authorize if you manually disconnect the integration from LeadSync or revoke it from Vertical Response.

Can I sync custom fields from my Facebook form to Vertical Response?

Yes. If your Facebook form includes custom questions (e.g., “Company size” or “Budget”), LeadSync lets you map them to Vertical Response custom contact fields. This works for any field that Vertical Response supports, so you capture rich prospect data beyond email and name.

What does LeadSync cost compared to Zapier?

LeadSync costs a flat monthly rate—the same price whether you send 10 or 10,000 leads. Zapier charges per task (action), so syncing 1,000 Facebook leads to Vertical Response could cost significantly more as your leads scale. Plus, LeadSync offers a free 14-day trial with no credit card required, so you can test the integration risk-free.

Can I send leads to multiple Vertical Response lists?

Yes. Create multiple LeadSync connections, each pointing to a different Vertical Response list. For example, you might route “Webinar Signup” leads to one list and “Free Trial Request” leads to another. This gives you fine-grained control over how leads are organized and segmented in Vertical Response.

What happens if a lead is missing an email address?

LeadSync requires an email address to create or update a contact in Vertical Response, so leads without email cannot be synced. You’ll see these leads in the LeadSync sync log marked as failed. To prevent this, make email required in your Facebook lead form so every submission includes an email address.

Do I need to pay for leads twice—once to LeadSync, once to Vertical Response?

No. LeadSync charges a monthly subscription for unlimited lead syncing. Vertical Response charges separately for your email marketing plan based on contact list size. You’re not charged per lead by either platform—just one flat fee from LeadSync and one from Vertical Response, with no surprise integration fees.

How long is the LeadSync free trial?

The trial is 14 days, and it requires no credit card. You get full access to all integrations, including Vertical Response, and can sync unlimited test leads during the trial period. After 14 days, upgrade to a paid plan to continue syncing.

Ready to stop manually transferring Facebook leads and start automating your email pipeline? Start your free LeadSync trial today—no setup fees, no long-term contracts. Visit leadsync.me/pricing, choose your plan, and connect Vertical Response in minutes. Your Facebook leads are waiting.