You may be wondering if Facebook lead ads can be used to help drive leads and sales in your business. This article aims to help answer that question by providing Facebook Lead Ads examples from 10 different industries.
With over 2000 Business Pages using LeadSync for Facebook Lead Ad notifications, we have a reasonably large sample of industries that are using lead ads.
Table of Contents
What are Facebook Lead Ads for Lead Generation
Facebook Lead Ads are ads that appear in users’ feeds in the Facebook and Instagram mobile and desktop apps. They look like any other ad until you click on them. Then the user is presented with an enquiry form that has the ability to pre-fill some of the form data based on what’s in the users’ Facebook or Instagram profile.
Facebook lead generation is crucial for capturing potential leads and converting them into valuable customers. By using various types of lead generation ads, such as Download, Book Now, Limited Time Offer, Learn More, and Webinar Registration, businesses can effectively reach and engage with potential leads.
They look something like this on a mobile device.
As you can see in the demo above, Facebook lead ads makes submitting a form on a mobile device so easy, because it prefills the users’ data.
Learn how to create a Facebook Lead Ad campaign
Let’s take a look at the types of businesses using Lead Ads:
1. Real Estate
Facebook lead generation ads are highly effective in the Real Estate industry, allowing agents to capture potential buyers’ information directly through Facebook. These ads often feature compelling visuals and limited-time offers to drive engagement and guide prospects into the sales funnel.
New Home Sales
Land Sales Enquiry
2. Health Care
Facebook lead ads are highly effective in capturing more leads through newsletter signups and growing email lists. They offer advantages such as pre-populated instant forms, easy sign-ups without leaving the platform, and the ability to collect targeted leads with simple forms, making them particularly beneficial in the Health Care industry.
Back Pain Treatment
Clinical Trial Lead Ad
Dental Implants
3. Automotive Sales
Generating leads is crucial in the Automotive Sales industry. Utilizing techniques like lead generation ads, anticipation-building campaigns, and hyper-targeted ad campaigns can effectively capture and nurture potential customers’ contact information, driving customer interest and inquiries.
New Car Sales
Book a test drive
Caravan Sales
4. Finance
Lead generation campaigns are crucial in the Finance industry, especially for capturing leads through Facebook Lead Ads.
Mortgage Protection
Mortgage Refinancing
5. Fitness
In the Fitness industry, a common strategy to capture leads is by using a lead magnet. This involves offering valuable resources, such as e-books, workout plans, or free trial memberships, in exchange for users’ contact information. Lead magnets simplify the opt-in process and lead to better conversion rates, especially on mobile platforms.
Gym Membership Lead Generation
Boot Camp
6. Building & Renovation
Generating qualified leads is crucial in the Building & Renovation industry. By targeting the right audience using audience personas and behavioral insights, businesses can create more effective campaigns and acquire more qualified leads.
New Home Construction
Home Building Lead Ad Example
7. Home Services
Capturing quality leads is crucial in the Home Services industry. Facebook Lead Ads can help generate targeted and high-quality leads, which can be automatically directed to your CRM for efficient follow-up.
Lawn Care Lead Ad Example
Pool Cleaning
Electrical Services
8. Travel & Accomodation
In the Travel & Accommodation industry, integrating Facebook lead ads into your sales funnel is crucial for effective lead acquisition and ensuring continuous business growth. By channeling leads directly into the sales funnel, businesses can map out the journey and guide potential customers through various stages of the sales process.
Golf Play and Stay Lead Ad
9. Law Firms
Injury Compensation Law Firm Lead Ad
In the Law Firm Services industry, the sales team plays a crucial role in lead nurturing and qualification. Effective follow-up sequences and triggered nurture email programs are essential for qualifying leads for the sales team, ultimately driving more revenue for the business.
Family Law
10. Education & Training
In the Education & Training industry, understanding and reaching your target audience is crucial for effective lead generation. Tailored messages and personalized campaigns can significantly enhance engagement and conversion rates.
Maths Tutoring
Aged Care Training
Finding Facebook Lead Ad Examples
If your industry isn’t listed above, or you’re looking for more Ad examples, here’s how to use the Facebook Ad Library. You can even spy on your competitors ads too 😉
Ready to drive new leads to your business with Facebook Lead Ads? Check out our free guide.
