Back in late 2019, Google Ads started testing the lead form extension. Similar to Facebook Lead Ads, the Google Lead Ads extension gives advertisers the ability to display a lead form when someone clicks on an ad. These types or ad experiences are particularly good for generating leads from people using mobile devices. How to… Continue reading How to create a Google Lead Ad Campaign
Author: Luke Moulton
Luke is the founder of LeadSync and, as a Digital Marketer, has been helping businesses run lead generation campaigns since 2016.
How the Facebook Book Now Feature Works
The Facebook Book Now Tool (or Appointment Bookings feature) could be a handy tool for accepting bookings online (via Facebook). It can be used both for remote consulting and in-person appointments such as hair salons. This video gives you a quick introduction into how to Facebook Appointment Bookings work and how to set them up.… Continue reading How the Facebook Book Now Feature Works
5 of the Best Form Building Tools for Collecting Website Leads
One of the most important elements of any business in the digital age is website leads. Without leads, there are no sales, and without sales, you don’t have a business. For this reason, you need a lead generation system that engages potential customers, nurtures your relationship with them, and tracks the results so that you… Continue reading 5 of the Best Form Building Tools for Collecting Website Leads
6 Tips to Maximize Lead Generation for Seasonal Businesses
Owning a seasonal business can be incredibly lucrative. Lawn care services, for example, are in high demand in the spring and summer. Conversely, snow removal services are needed in some regions in the winter. However, seasonal businesses come with unique challenges. First, you must learn how to plan ahead and manage your finances to avoid… Continue reading 6 Tips to Maximize Lead Generation for Seasonal Businesses
Using Video Testimonials For Better Facebook Ad Results
With commerce moving more online and companies wanting to stay competitive, advertisers need to up their game when it comes to ad content. One effective way to do this is by using customer video testimonials as part of you Facebook lead ad campaigns. Video is now the most popular format on social media. Featuring one of your… Continue reading Using Video Testimonials For Better Facebook Ad Results
Mailchimp Facebook Conversion API Tracking
Since the release of iOS 14 and its impact on how Facebook receives and processes conversion, Facebook has been recommending the use of its Conversion API for tracking conversions as opposed to relying on the Facebook Pixel. This article will show you how to send a Facebook Conversion API event (such as Lead or Purchase)… Continue reading Mailchimp Facebook Conversion API Tracking
Generating Home Loan Leads via Instagram Lead Ads
While browsing my Instagram feed recently, I came across a lead ad advertising a home loan from Macquarie Bank. Given that the lead ad format still seems to be underutilized by many businesses, I thought I’d record the experience to highlight how powerful lead ads are. Here’s a quick 40 second video illustrating how lead… Continue reading Generating Home Loan Leads via Instagram Lead Ads
Automotive Sales Lead Generation with Facebook Lead Ads
If you need a place to find potential customers for your new or used car dealership, you’ve probably already thought about and maybe even discounted using Facebook lead ads. If you have discounted using Facebook lead ads, you may want to give it a second look. That’s because Facebook’s most potent marketing weapon is one… Continue reading Automotive Sales Lead Generation with Facebook Lead Ads
How Apple’s iOS 14 Affects Facebook Lead Ads
With Facebook advertisers worried about the affect the recent iOS updates will have, Facebook Lead ads are still a powerful way of generating leads, but your retargeting campaigns won’t be as effective. Here’s the good news and the not so good news, given the iOS 14 privacy update: The Good News Facebook Lead Ads are… Continue reading How Apple’s iOS 14 Affects Facebook Lead Ads
How to Use Facebook Ads to Get More Gym Members
Why use Facebook Ads? Facebook offers a wide range of objectives to fit your company’s specific needs for your ads. Setting advertising objects for your ads will help you achieve your goals. Facebook ads are easy to create and set up. How to Set Up Facebook Ads? Setting up Facebook Ads is very user-friendly, quick,… Continue reading How to Use Facebook Ads to Get More Gym Members